France and EU trademarks
Protect Chinese brands across the European trademark lifecycle
Dreyfus supports Chinese IP firms, agencies and brand owners with clearance, filing, prosecution, monitoring and enforcement in France and across the European Union.
We connect the filing route to the market plan, then coordinate the portfolio through objections, conflicts, renewals and enforcement.
Choose the trademark route
Filing, defence and enforcement from one European team
The correct route depends on launch countries, earlier rights, urgency, budget and how the mark may need to be enforced later.
Trademark filing in France
A proportionate France-first route for national launch, disputes or a focused first step.
EU trademark filing
One application route for all EU member states, assessed against earlier rights across the Union.
International registration
Madrid filing and designation strategy, with local support for objections in France or the EU.
Opposition and cancellation
French and EU opposition, invalidity, revocation, proof of use and settlement strategy.
Monitoring and defence
Watch services, bad-faith filings, marketplace misuse, domains and proportionate response.
Counterfeiting and litigation
Evidence preservation, negotiation, customs coordination and French court support.
Trademark workflow
Resolve the owner, sign and market plan before filing
Early clarification reduces ownership errors, classification gaps and conflicts that are expensive to correct later.
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01
Commercial context
Products, services, sales channels, launch countries and timing.
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02
Owner and sign review
Chinese owner details, word, logo, characters and Latin transliteration.
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03
Search and route recommendation
Earlier rights, filing options, classes, priority and enforcement needs.
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04
Filing and prosecution
Application, examination, office actions, recordals and reporting.
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05
Monitoring and follow-up
Renewals, ownership changes, watches, oppositions and portfolio review.
Professional or direct instruction
A trademark workflow adapted to Chinese firms and brand owners
Chinese professional representatives can retain client ownership while Dreyfus handles the French and EU workstream. Companies can also instruct us directly when one coordinated European partner is preferred.
We confirm contact rules, filing assumptions, reporting format and fee approval before substantive work begins.
White-label local counsel
Client-ready reporting designed for the instructing firm.
Direct brand-owner support
Recommendations framed around markets, products and launch timing.
Connected lifecycle
Filing decisions remain connected to monitoring and enforcement.
Trademark instruction pack
Information for a filing or conflict review
For an urgent notice, send the official reference and deadline first. Confidential evidence can follow through the agreed channel.
- Owner name and address
- Word, logo and character versions
- Goods and services
- Target countries
- Priority and filing history
- Current notice or deadline
France and EU trademarks
Turn the market plan into a trademark action plan
Send the mark, owner, territories, goods and services, filing history and any current deadline.
